Nimmit Director Manish Shah

Manish Shah

Founder / Director

A second-generation businessman with deep roots in international trade has travelled all over India. Bringing people together for the right reasons is one of Manish’s greatest skills. 10 years back the idea of Nimmit germinated in Manish’s head. He saw tremendous potential in India’s arts and crafts community. He also believed they weren’t appreciated, encouraged, or remunerated enough. It is to serve these highly-skilled and usually struggling people that Manish floated the idea of Nimmit to his team. Happily, they were more than glad to buy into the vision and mission of Nimmit.

Nimmit Designer Urmi Shah

Urmi Shah

Design and Development

Urmi Shah has been associated with East India Company (Parent company of Brand Nimmit) since 2008. She is a graduate from Sir J.J. School of Arts and is a recipient of gold medal at all India level for her textile project. Urmi has a keen eye for aesthetic design and quite enthusiastic, excited and always ready for any social work and projects. One of the main agenda for Nimmit is also sustainability and upcycling, which Urmi looks after.

A project of this scale could not have been executed without our extremely excited and enthusiastic team of young turks , who worked selflessly “behind the scene” to get every detail nailed and got us ready for the launch date. Hence a big thank you to our team consisting of Prateek, Varun and Prabodh ji.

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